GladstoneGo: Google Analytics Integration

Problem

You want to track page views and lead conversions on your GladstoneGo online services using Google Analytics to better understand consumer behaviour and marketing effectiveness.

Resolution

1. Create a Google Analytics Account

   • If you do not have an account, create one at Google Analytics Account Creation.

2. Set Up Google Analytics

   1. Sign in to your Google Analytics account.
   2. Select Start measuring.
   3. Enter your account name (e.g., your business name).
   4. Enter a name for the website you want to track (e.g., your domain name) and set the desired currency.
   5. Select your business information and state your intention for using analytics.
   6. Read and accept the Terms and Conditions.
   7. Choose Web as the platform to set up your data stream.
   8. Enter your GladstoneGo Consumer platform’s website address, provide a name for the data stream, and select Create Stream.
   9. Copy the Measurement ID provided.

3. Add the Measurement ID in GladstoneGo

   1. In Operator, go to Configuration > Modules > Configure > Google Analytics Key and select Manage.
   2. Enter your Measurement ID:
      • For all sites, enter it in the All Sites value.
      • If using multiple IDs for different sites, enter each ID in the relevant site.
   3. Select Save.

Notes

• You need a valid Google Analytics account to use this feature.
• Your Measurement ID is essential for the integration to work correctly.
• Related: GladstoneGo: Facebook (Meta) Pixel Integration; Go Branding, Links and Contact Details in Operator.

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